Team Lead Recruitment Marketing and Employer Brand

The Team Lead Recruitment Marketing and Employer Brand role is based in Nashville, TN with onsite requirements. It directs the operational ownership and people leadership of Candidate Engagement Specialists focused on recruitment marketing and employer branding across assigned divisions and lines of business. The position partners with Candidate Engagement leadership, Recruiting leadership, Senior CE Specialists, and vendors to steer multi‑channel recruitment marketing campaigns, employer brand initiatives, and enterprise talent attraction innovation efforts.

Responsibilities

• Lead and develop a team of Candidate Engagement Specialists, delivering day‑to‑day guidance, coaching, workload direction, problem solving, and development support to foster a collaborative, innovative, and high‑performing culture.
• Conduct regular one‑on‑one meetings, team touchpoints, performance discussions, and development conversations to ensure clear expectations and actionable feedback.
• Oversee team performance through reviews, coaching, documentation, and performance planning in partnership with Candidate Engagement leadership and Human Resources as appropriate.
• Assist with identifying, interviewing, selecting, onboarding, and training Candidate Engagement team members.
• Provide operational leadership for the aligned Candidate Engagement Specialists, including workload balancing, coverage planning, quality expectations, escalation support, and progress toward team goals.
• Serve as the first point of escalation for direct reports and Recruiting stakeholders, resolving operational questions and competing priorities, and escalating broader risks or strategic decisions to Candidate Engagement leadership as needed.
• Proactively identify operational gaps, stakeholder pain points, and team support needs, then recommend and implement solutions with sound judgement.
• Deliver clear and consistent communication to team members, stakeholders, and vendors regarding priorities, workflow changes, process expectations, escalations, and strategic initiatives.
• Provide operational oversight for multi‑channel recruitment marketing campaigns across job boards, search engine marketing, social media, career site landing pages, hiring events, and other tactics in partnership with Senior Specialists and Candidate Engagement leadership.
• Collaborate with team members, vendors, and stakeholders to ensure recruitment marketing strategies align with business needs, workforce planning priorities, hiring outcomes, candidate experience, and return on investment expectations.
• Support the execution of employer brand and content strategies developed with subject matter experts and leadership, including messaging, creative assets, employee storytelling, employer reputation efforts, and alignment to EVP and brand standards. Support enterprise recruitment marketing, employer brand, and online experience initiatives focused on improving efficiency, scalability, consistency, and performance in partnership with Candidate Engagement leadership.
• Monitor campaign performance metrics including applications, hires, source quality, CPA, CPH, CTR, and CPC to highlight optimization and budget opportunities to Senior Specialists and Specialists.
• Use data, team insights, stakeholder feedback, and hiring trends to identify risks, opportunities, and recommendations for improvement.
• Proactively identify and implement opportunities to improve team workflows, reporting, communications, templates, dashboards, playbooks, and stakeholder support models.

Requirements

• Bachelor's degree required
• 5+ years of relevant work experience
• 1+ years of management experience

Benefits

• Comprehensive benefits for medical, prescription drug, dental, vision, behavioral health and telemedicine services
• Wellbeing support including free counseling and referral services
• Time away from work programs for paid time off, paid family leave, long‑ and short‑term disability coverage and leaves of absence
• Savings and retirement resources, including a 401(k) Plan with a 100% match on 3% to 9% of pay (based on years of service), Employee Stock Purchase Plan, flexible spending accounts, preferred banking partnerships, retirement readiness tools, rollover support and financial wellbeing counseling
• Education support through tuition assistance, student loan assistance, certification support, dependent scholarships and a partnership with Galen College of Nursing
• Additional benefits for fertility and family building, adoption assistance, life insurance, supplemental health protection plans, auto and home insurance, legal counseling, identity theft protection and consumer discounts